Dog bowls on a dark brown chevron vinyl floor
A Classic European Flooring Design

Exclusive: Chevron & Matching Wide Luxury Vinyl Planks

A sophisticated flooring pattern meets luxury vinyl tile. Allure chevron flooring is available in 12 or 22mil wear layers and features a thick 8mm LVP construction.
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Waterproof & Pet-Friendly LVP

New 22mil 9 inch Wide Luxury Vinyl Planks

Pet friendly flooring has never been more beautiful than with our new 22mil vinyl planks. Shop large format LVP from Allure.
Shop new LVP Flooring Shop All 22 Mil Designs
a real estate agent showing an older couple a new home with beautiful terrazzo vinyl flooring.

New Terrazzo Vinyl Tiles

Choose a 12 mil wear layer for everyday living or upgrade to 22 mil for high traffic kitchens and baths. Allure terrazzo lvt is vinyl flooring thats not boring.
Terrazzo Vinyl Flooring

Stay Rain-Ready with Allure Waterproof Flooring 🌧️

Our waterproof flooring options are designed to withstand the rainy season while keeping your home beautiful and dry.
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Marble Made Easy

Europa Brulee Marble Vinyl Tile — Now 40% Off

Style. Strength. Serious savings. No stress install.
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Shop Allure Vinyl Flooring for Unique Designs & Superior Durability Within Budget.

Luxury vinyl flooring that's different, with outstanding durability and easy installation is what Allure flooring is all about. Shop our wide variety of vinyl flooring styles including our best-selling click together terrazzo vinyl tiles, wide plank vinyl flooring, magnetic flooring, and our exclusive chevron floors. Don't settle for the same floor designs you see everywhere. Buy unique, high-quality vinyl flooring direct from the source today.

Mid-Century Modern

Terrazzo Vinyl Tile

Big grain and small grain terrazzo designs that will complete your mid-century or bohemian remodeling project. Our Terrazzo LVT will help bring your MCM style to completion.
Shop 12 & 22 mil Terrazzo Vinyl Shop Marble LVT
Dog bowls on a dark brown chevron vinyl floor
Classic European

Chevron Vinyl Flooring

Easy to install chevron vinyl floors are a game changer. Get the European custom look in an easy click together format. Shop our chevron LVP designs today. Now in 22 MIL!
Shop 12 & 22 MIL Chevron Flooring Shop All Vinyl Flooring
Allure Honey Butter Oak 22mil Luxury Vinyl Plank with a little girls dirty muddy boots
Mud Season Approved

Wide Plank Luxury Vinyl Flooring

Our vinyl flooring has been sold in the US for the last 30 years. When it comes to putting new vinyl flooring in your home choose a leader in LVP. HMTX sets industry standards for quality and performance as well as superior product design.
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New LVP Flooring

Elevate Your Home with New LVP & LVT Flooring

Step into style and comfort with our latest collection of Luxury Vinyl Plank and Luxury Vinyl Tile flooring. These durable, waterproof floors are perfect for everyday living. With easy installation, low maintenance, and lasting performance, it’s never been easier to refresh your home from the ground up.
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Shop the best vinyl flooring type for your project

Allure Honey Butter Oak XL Rigid Core 22mil Luxury Vinyl Plank Flooring installed and viewed from above
Wide Luxury Vinyl Planks
Allure Ultima Parfait Terrazzo 22mil ISOCORE vinyl flooring installed and viewed from above
Luxury Vinyl Tile
Metroflor Nordic Haze Deja New Attraxion Magnetic Vinyl Plank Flooring multi-plank layout
Magnetic Flooring

4 Free Flooring Samples, Shipped Free.

We know you'll love our flooring products which is why we'll make getting samples of our flooring super easy. Get 4 large full width free flooring samples shipped to you for free. *One free order of four samples per household.
Get 4 Free Vinyl Flooring Samples
eUROPA bRULEE mARBLE
40% OFF
Use code marble40
Allure Perfect Comfit Terrazzo ISOCORE vinyl flooring installed and viewed from above
Allure Europa Brulee Marble ISOCORE vinyl flooring installed and viewed from above
Perfect Comfit Terrazzo
30% OFF
USE CODE COMFIT30
Allure Perfect Comfit Terrazzo ISOCORE vinyl flooring installed and viewed from above
Allure Europa Brulee Marble ISOCORE vinyl flooring installed and viewed from above
Allure Gingermisu Maple ISOCORE vinyl flooring installed in on stairs with matching looks like our overlap stairnose
Flooring Accessories

Where Your Flooring Project Comes Together

Finish your flooring with coordinating, color matched transitions.
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Magnetic vinyl flooring installed in a contemporary condo

Fast & Easy to Install

Magnetic Flooring

No Adhesives. No Locking Profiles. Pair the benefits of luxury vinyl flooring with the easy install of magnetic flooring.

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Our Best-Selling Vinyl Flooring

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Allure Ultima Parfait Terrazzo 22mil ISOCORE vinyl flooring installed and viewed from above
Allure Ultima Parfait Terrazzo Vinyl Flooring in a mid century modern kitchen
Allure Ultima Parfait Terrazzo Look 22mil Rigid Core Luxury Vinyl Tile Flooring
Allure Perfect Parfait Terrazzo 22mil ISOCORE vinyl flooring installed and viewed from above
Perfect parfait terrazzo vinyl tiles with exercise weights and yoga mat
Allure Perfect Parfait Terrazzo Look 22mil Rigid Core Luxury Vinyl Tile Flooring
Earl Grey Terrazzo overhead view with multiple tiles
Ultima earl grey terrazzo installed in room with blue chairs and chair rail
Allure Ultima Earl Grey Terrazzo Look 22mil Rigid Core Vinyl Tile Flooring
Allure Perfect Comfit Terrazzo ISOCORE vinyl flooring installed and viewed from above
Allure Perfect Comfit Terazzo Look 12 Mil Rigid Core Luxury Vinyl Tile Flooring
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Earl Grey Terrazzo overhead view with multiple tiles
Ultima earl grey terrazzo installed in room with blue chairs and chair rail
Allure Ultima Earl Grey Terrazzo Look 12mil Rigid Core Vinyl Tile Flooring
$70.44
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44 products
HMTX House on the hill
Sustainable Surfaces

Making an impact

Learn about our efforts to reduce HMTX's carbon footprint and give back to the earth.
Carbon Neutral Efforts
Worry Free Flooring

WE'VE GOT YOU COVERED

Get the support you need, with planning guides & product support to help you complete your next project
Flooring Project Help